Can a PR Stunt Change the World?

By: Kenneth Kracmer
- January 27, 2014

Conservative lightening rod talk show host Glenn Beck stated in an interview yesterday that he "regrets helping tear the country apart." Perhaps more interesting than the interview itself was a subsequent article written for professional communicators that questioned motives for Mr. Beck's new approach. I don't follow Mr. Beck, but I thought the discussion as a whole was quite interesting.

Estimated reading time: 1 minute, 14 seconds

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Giving Back to Veterans Who Defend Our Freedom

By: Administrator
- August 22, 2013

Homes for Defenders of Freedom, an HCK2 client and outgrowth of Defenders of Freedom, had the honor of presenting a new, custom-built home in Dallas for disabled U.S. Army Staff Sgt. Curtis Zachary and his family on July 12, 2013.

Estimated reading time: 1 minute, 43 seconds

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How to Use Your ePortfolio to Tell Your Story

By: Leila Mustafa
- August 05, 2013

[EDITOR'S NOTE: Our own Leila Mustafa wrote this post...hopefully, about her experience that brought her here opposed to anything she better not be thinking currently! Enjoy.]

Estimated reading time: 2 minutes, 21 seconds

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Reflections on an Internship

By: Administrator
- July 08, 2013

[EDITOR'S NOTE: This is from our interactively minded Candace Walker. Enjoy her musings about internship.]

Estimated reading time: 2 minutes, 23 seconds

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Just Revisit the Cause

By: Administrator
- June 27, 2013

Let’s face it – we’ve all been trapped in the monotony of work at times. We consult our daily, weekly or monthly to-do lists (or all three if you’re ultra type-A like me) and find ourselves overwhelmed with the number of check boxes staring back at us. In those moments, we adopt a “just get it done” mindset.

Estimated reading time: 1 minute, 51 seconds

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Another Reason Why We Still Need the Media

By: Kenneth Kracmer
- May 28, 2013

The ongoing debate about how the media is dying, evolving, this or that, seems to escalate at times but never really goes away.  However, I feel compelled to inject some positive mojo for consideration. 

Personally, the reality that 2013 is almost halfway over is sinking in following a series of unfortunate events that have made major headlines.

Estimated reading time: 1 minute, 42 seconds

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Take Us Out to the Ball Game

By: Katie Post
- May 24, 2013

[EDITOR'S NOTE: Get this. It's our Katie Post's first week on the job, and she gets to do this?! Of course, we made her write the blog. Enjoy.]

Estimated reading time: 1 minute, 0 seconds

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Changing A Child’s Life, One Dollar At A Time

By: Elizabeth Zamora
- May 16, 2013

Every child deserves a chance to soar, and no one better understands this than Jonathan’s Place, which hosted its second annual “A Chance To Soar” luncheon this week at Brook Hollow Golf Club in Dallas.

Estimated reading time: 1 minute, 34 seconds

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When It Comes to Marketing, Know Where You’re Going

By: Administrator
- May 14, 2013

The strategy for marketing your organization is always evolving. If you are not sure how to move your organization forward, we think this adage holds true: Sometimes you have to remember where you have been to determine where you’re going.

Estimated reading time: 1 minute, 17 seconds

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Estimating Reading Time for Blog Posts

- May 10, 2013

Here at HCK2, we write. We write plenty. Some of us are wordy and others are concise. And, we all try and have something worthwhile to share with our readers regarding our industry or theirs.

However, research tells us that some of you might not have the time to read all that we might have to say!

Estimated reading time: 1 minute, 9 seconds

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