Heather Capps

Founder, President + CEO

Heather leads HCK2 with more than 25 years of marketing and business management experience. She does it all, from strategic brand positioning and encouraging a collaborative team culture, to overseeing all of the day-to-day operations. She was the agency’s first employee back in 1997. She purchased it in 2004 and has been growing the firm ever since. Heather has a passion for building client relationships and creating new opportunities for continued growth through ongoing education and knowledge sharing.

She believes and lives by the agency’s core values: Having a Charitable Heart, hiring Knowledge Seekers, building Raving Fans and encouraging a Balanced Life. Between life with her husband, two daughters and three pups she adores, she still finds time to be involved in numerous professional and nonprofit organizations. She currently serves on the advisory boards for Executive Women’s Forum and Ability Connection and previously held board member positions for Entrepreneurs Organization and Nancy Lieberman Charities. In 2019, she was named to D CEO’s Dallas 500 list of North Texas’ most influential leaders.