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Current Energy

Creative Materials Case Study

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Storefront Window Display

In addition to retaining HCK2 for public relations, Current Energy has leveraged the agency’s integrated services, utilizing the creative division for in-store signage, outdoor advertising and internal communications.

To communicate corporate messaging internally, HCK2 created an interactive desk cube for distribution to all Current Energy employees, placing the company’s philosophy top of mind and close at hand.

To support the 2007 holiday season, HCK2 designed a whimsical suite of in-store signage to highlight “green” gift ideas. An accompanying outdoor advertising campaign drove store traffic and built consumer awareness.