Blog
02.02
Clean up on aisle 13
When something is broke, you should really consider fixing it. That’s what Toyota is trying to do.
01.14
The American Red Cross on Haiti – now that’s good PR
After the disaster in Haiti that has left hundreds of thousands of people homeless and thousands dead, the American Red Cross jumped in to do what they do best… disaster relief.
12.31
PR Gone Wild
I recently read this blog about Reverb Communications, a sales, marketing and Public Relations agency, who is under allegations that its interns have been astroturfing the iTunes Application Store
12.01
The fight goes on… and on… and on.
I’m sure you have the seen the blistering warfare between wireless provider giants AT&T and Verizon Wireless… that is, unless you have been living under a rock.
11.09
“The internet is under new management. Yours.”
In the 50s, advertising was impressive and convincing. Everyone drank the Kool-Aid.
Today, advertising has transformed. People don’t just believe what is put in front of them anymore. We are a cynical, distrusting people. It makes those of us in the integrated marketing communications field work harder and better.
08.28
Diary of an Intern—World of Socialnomics
As integrated marketing communications professionals (ie. PR, advertising, interactive and marketing), we all love social media almost as much as we loathe it. On one hand, social media has changed the way we communicate. The message is not a one-way streak as previously thought. The dialogue is constant between a company, its products and the community.
08.13
Diaries of an Intern – The Kids Next Door
Oh remember the 80s. The hairdos were big. The jewelry was bigger. But, the movies… priceless.
07.16
Diaries of an Intern: How one intern has shaken up business
Morgan Stanley has caused a stir. It is definitely raising eyebrows, but not for the reason you would assume. Morgan Stanley got an intern.
06.25
Diary of an Intern: Starter Kits & Other Expensive Information
I recently stumbled (by way of this blog) upon a webpage that sold starter kits designed to inform, inspire, and connect young people new to the communications field.
