Rogers Healy Secures Prime Real Estate Online from HCK2
08.25.09
Recently, local real estate wunderkind Rogers Healy found his own new high-end address on the Web with RogersHealy.com. The industry trendsetting Web site was developed and coded by HCK2 Partners, an award-winning, integrated marketing communications agency based in Dallas.
Healy, known largely for his guerilla marketing efforts of draping notable Dallas residents with ‘Rogers Healy is my REALTOR’ shirts and his love for Facebook, knows the importance of having a Web site that is both fully integrated with the MLS database and empowers his associates.
“We take a non-traditional approach to a traditional business and that has served us well in the past years as we are one of only a handful of real estate firms in the country that has gotten busier during this economy,” said Healy, recently named one of REALTOR’s ‘30 Under 30.’ “I believe we provide a real estate resource for today’s urban shopper, and thanks to this Web site, we can reach them better.”
Healy’s new online address includes aspects novel to the real estate industry such as a customized blog providing a voice of insight and leadership for all associates, customer relationship management (CRM) technology that provides all leads with assigned associates’ tracking and a MLs results presented with a design integrated on the site.
“We did extensive research in the real estate industry and know this Web site is one-of-a-kind for both customers and the agents,” said CEO and Creative Director of HCK2 Heather Capps. “This is not a template Web site; rather it is stylized for RHA’s needs without sacrificing the superior visual design.”
Healy continued to discuss the impact this Web site will have on his agency, “I’m not sure what all that amazing CRM, CMS and Drupal techie stuff means, but what I do know is this Web site will make us better than our competitors and faster to serve our customers.”
For more information on an MLS listing or about Rogers Healy & Associates, visit RogersHealy.com or call (214) 368-HOME.
